Shanghai Industrial Urban Development Group Limited, an investment holding company, primarily engages in the development and sale of residential and commercial properties in the People's Republic of China. The company is also involved in property investment and management activities. Its property portfolio includes residential communities, office buildings, shopping arcades, star-grade hotels, and apartments.

The company's real estate projects located in Shanghai, Beijing, Tianjin, Kunshan, Wuxi, Shenyang, Xi'an, Chongqing, Yantai, Wuhan, and Shenzhen. In addition, it engages in the operation of hotels. The company was formerly known as Neo-China Land Group (Holdings) Limited and changed its name to Shanghai Industrial Urban Development Group Limited in September 2010.

The company was incorporated in 1992 and is headquartered in Central, Hong Kong.