ZW Data Action Technologies Inc., operating through its various subsidiaries, offers comprehensive omni-channel advertising solutions, precision marketing strategies, and advanced data analytics management systems across the People's Republic of China. The company delivers online advertising services, personalized marketing campaigns, and associated data insights primarily through its digital platforms, including 28.com and liansuo.com. These portals are designed to empower advertisers by providing tools to establish and expand their sales channels, such as through franchisees, sales agents, distributors, and resellers.