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Adsouth Partners Inc., founded in 2003 and based in Boca Raton, Florida, functions as a vertically integrated direct response marketing firm. The company, which changed its name from Adsouth, Inc. in January 2004 and was formerly a subsidiary of Zenith Technology, Inc., provides a wide array of marketing and public relations services throughout the United States and Canada. These services encompass strategic placement of advertisements across television, internet, and print platforms; the creation and production of advertising content, including TV commercials, print materials, and graphic design; and expert consulting in marketing, advertising, and public relations.