Vera Bradley, Inc., including its affiliated companies, specializes in the design, manufacturing, and sale of a diverse range of women's products, such as handbags, travel gear, various fashion and home accessories, and gifts. The company's operations are structured into three main divisions: Vera Bradley Direct, Vera Bradley Indirect, and Pura Vida. Under the Vera Bradley brand, the product catalog is extensive, featuring numerous bag types like totes, crossbody bags, satchels, clutches, backpacks, baby bags, and lunch bags.