Hypebeast Limited, through its subsidiaries, operates as a digital media and e-commerce company in Hong Kong, the United States, the People's Republic of China, and internationally. It operates through Digital Media and E-commerce segments. The company produces and distributes youth focused digital content, which reports the latest trends on fashion, lifestyle, technology, art and entertainment, culture, and music to its visitors and followers, as well as offers agency services.

It also engages in online retail of third-party branded clothing, shoes, accessories, homeware, and lifestyle goods on its e-commerce platform; provision of advertising spaces; and publication of magazines. The company was founded in 2005 and is headquartered in Tsuen Wan, Hong Kong. Hypebeast Limited is a subsidiary of CORE Capital Group Limited.