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ShiFang Holding Limited, an investment holding company, engages in the publishing and advertising businesses in the People's Republic of China. The company provides a series of newspaper advertising services; value-added advertising services, including target markets and readership analysis, content development and planning, layout development, editing, and event organization; digital publishing services; and tailor-made digital advertising services, such as the content draft, design, and production. It also offers TV advertising services for real estate and automotive clients, as well as designs and produces mini-programs and related advertisements for automotive industry.